What Is a Meta Description?
Write a useful summary for a web page without false promises.
The purpose of a meta description
A meta description is a short HTML summary of a page. Search engines may show it under the page title, though they can choose a different snippet. A clear description helps people judge whether the page answers their question. It does not guarantee a ranking or a particular display length.
Write for the actual page
State what the page covers and the benefit of opening it. Use plain language and avoid claims the page cannot support. A keyword can fit naturally, but repeating it makes the snippet less useful.
- Describe the content people will really find.
- Make important details clear early.
- Check how the wording reads without the page title.
Draft, then edit
The Meta Description Generator offers template-based suggestions from your title and summary. Treat them as drafts. Check the character count, remove repetition and make the final sentence accurate to the page.